Rogers Communications Case Study

Rogers Communications Case Study

Rogers communications Inc. is a communications and media company operating the field of wireless communication, internet, telephone and cable television, based in Canada. The company's headquarter is in Toronto, Ontario. The company is listed on TSE, NYSE and Toronto stock exchange.

Rogers Communication was founded by Edward Rogers, in 1925, bought by outside interests. The organization was again started by Ted Rogers, Edward roger's son. It started off initially with Roger's radio broadcasting and with time the company evolved into a communication and media giant after several acquisitions and expansions. Rogers communications' prime competitors include Bell Canada, Telus, and Shaw Communications.

Historical Background:

The organization initially started off with rogers radio broadcasting limited which acquired Canada's pioneer FM station i.e. CHFI– FM. The organization is a pioneer in stereo broadcasting and also founded CFTR in Toronto. The firm entered ... Show more content on Helpwriting.net ...Net income decreased by 38%, coming down to $835 million, mainly due to impairment in the IPTV product which was discontinued and a strategic alliance was formed with Comcast to develop a new product. Substantial cash flow generation led to reduction in outstanding debt, with new investments in the newtwork. The cash provided by operating activities also increased by 6%. Free cash flows also increased by 2% summing up to $1705 million. The liquidity position of the organization is also relatively stable compared to previous year.

Earnings per share also decreased from $2.61 to $1.62. Capital intensity went down 1% sitting at 17.2%. the dividend payout ratio of free cash flows also went down 1% to 58% compared to previous year's payout ratio. ROA for the year also went down by 1.7% to 2.9% compared to last year's

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